Description

El Centro is an actual designated colonia in downtown Puerto Vallarta, but generally centro is accepted as anything from perhaps the Buenaventura Hotel to the Cuale River. Some consider that it begins at the Hotel Rosita, which is actually more correct to the border, but many businesses north of that list themselves as centro. Some businesses south of the river also list themselves as centro, but that is actually "Viejo Vallarta" (Old Town), "Zona Romantica" (Romantic Zone or politically designated as Colonia Emiliano Zapata. As in the hero, as in the movie(s). Buses with the designation "Centro" will generally pass through downtown from the north side on the highway which becomes Avenida Mexico which becomes Paseo Diaz Ordaz which becomes I.L.Vallarta after crossing the river. Carry a map with you.